Marketing Strategies For A Tight Economy « Sincerely, Rich

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The golf tee frenzy

• February 24, 2009 • 6 Comments

Posted in Marketing Strategies For A Tight Economy, Marketing Tips That Can Keep You Afloat
Tags: celebrities, Communication, Downturn, Economy, frenzy, golf, Joe Kirkwood, Leader, Marketing, Opportunity, PR, professional, Public Relations, publicity, Reddy Tee, Value, viral, Walter Hagen

Ya wanna go to lunch!

• February 3, 2009 • Leave a Comment

Posted in Marketing Strategies For A Tight Economy, Marketing Tips That Can Keep You Afloat
Tags: Brand, Branding, Business, Communication, Consistent, Corey Smith, Goals, Marketing, Obama, Perception, Planning, Positioning, Trust, Value

Understanding and embracing our differences

• January 27, 2009 • 1 Comment

Posted in Marketing Strategies For A Tight Economy, Marketing Tips That Can Keep You Afloat
Tags: BMW, Brand, Business, Chesapeake, Communication, copy editor, Customer, Economy, generate income, Goizueta, Harvard, headline, John Slemp, Leader, Linda Rosenbaum, Marketing, Perception, photography, professional, proofreader, Richard Link, Sales, Terry, Ventura & Company, writing

Comparing apples to… well, anything.

• January 18, 2009 • 4 Comments

Posted in Branding On A Budget
Tags: Apple, Blackberry, Brand, Branding, Business, Communication, Consistent, Customer, Ernst & Young, Google, Leader, Positioning, Sales

There’s communicating value…and then there’s James Brown.

• January 11, 2009 • Leave a Comment

Posted in Branding On A Budget
Tags: Brand, Branding, Business, Communication, Consistent, Customer, Downturn, Economy, Leader, Manager, Marcom, Marketing, Perception, Positioning, Sales, Trust, Value

A simple list for brand consistency

• December 28, 2008 • Leave a Comment

Posted in Branding On A Budget
Tags: Brand, Branding, Business, Communication, Consistent, Customer, Downturn, Economy, Leader, Manager, Marcom, Marketing, Perception, Positioning, Sales, Trust, Value

My Dad The Brand Guru

• December 28, 2008 • 5 Comments

Posted in Branding On A Budget
Tags: Brand, Branding, Business, Communication, Customer, Downturn, Economy, Leader, Manager, Marcom, Marketing, Perception, Positioning, Sales, Trust, Value

So, now what?

• December 23, 2008 • 2 Comments

Posted in Marketing Strategies For A Tight Economy
Tags: Branding, Business, Communication, Customer, Downturn, Economy, Leader, Manager, Marcom, Marketing, Sales, Trust